Tuesday 30 November 2021

LinkedIn Adds Live Video & Newsletters To Creator Mode via @sejournal, @MattGSouthern

LinkedIn is rolling out access to live video and newsletters to users that have creator mode enabled on their personal profiles.

The post LinkedIn Adds Live Video & Newsletters To Creator Mode appeared first on Search Engine Journal.

Google’s New Pathways AI Is Closer to Mammalian Brain via @sejournal, @martinibuster

Google announced a new AI Architecture called Pathways that functions similarly to the human brain and can learn better than existing models

The post Google’s New Pathways AI Is Closer to Mammalian Brain appeared first on Search Engine Journal.

Google November Core Update Is Over – What Happened? via @sejournal, @martinibuster

Google announced that the November 2021 Core Update is over. Search marketers share their insights on the impact

The post Google November Core Update Is Over – What Happened? appeared first on Search Engine Journal.

Twitter Bans Sharing Photos Of Private Persons Without Consent via @sejournal, @MattGSouthern

Twitter expands its private information policy to include "private media," which refers to photos and videos captured without a person's consent.

The post Twitter Bans Sharing Photos Of Private Persons Without Consent appeared first on Search Engine Journal.

Health & Wellness Advertising Tips To Drive Holiday Sales via @sejournal, @PPCkimpossible

The holiday season is an important time for many Health and Wellness advertisers. Here's how to give your accounts the attention they need.

The post Health & Wellness Advertising Tips To Drive Holiday Sales appeared first on Search Engine Journal.

7 Reasons Why An HTML Sitemap Is Still A Must-Have via @sejournal, @5le

While some debate whether an HTML sitemap is still needed for SEO, there are a lot of great reasons to have one.

The post 7 Reasons Why An HTML Sitemap Is Still A Must-Have appeared first on Search Engine Journal.

Deepcrawl’s CEO Talks SEO Opportunities, Growth & Planning For 2022 via @sejournal, @mirandalmwrites

In this exclusive interview, Craig Dunham, CEO of Deepcrawl, discusses surprises in the search space, what e-commerce retailers can do to maximize visibility and more.

The post Deepcrawl’s CEO Talks SEO Opportunities, Growth & Planning For 2022 appeared first on Search Engine Journal.

SMS Holiday Marketing: 8 Tips To Grow Your Audience & Reach via @sejournal, @hethr_campbell

Discover how to make successful SMS marketing campaigns during the holiday season by learning practical and effective tips.

The post SMS Holiday Marketing: 8 Tips To Grow Your Audience & Reach appeared first on Search Engine Journal.

FLAN: Google Research Finds Better Machine Learning via @sejournal, @martinibuster

New Google machine learning model is better state of the art for solving natural language processing tasks

The post FLAN: Google Research Finds Better Machine Learning appeared first on Search Engine Journal.

Are Google’s Search Quality Evaluator Guidelines A Ranking Factor? via @sejournal, @mirandalmwrites

Are the contents of Google's Search Quality Evaluator Guidelines part of its organic search ranking algorithm? Let's see.

The post Are Google’s Search Quality Evaluator Guidelines A Ranking Factor? appeared first on Search Engine Journal.

Monday 29 November 2021

Newsletter Sponsorships: Your New, Improved Marketing Strategy via @sejournal, @PavedEmail

This post was sponsored by Paved. The opinions expressed in this article are the sponsor’s own. Online advertising is one of the most popular, effective ways to increase brand awareness, traffic to your site, and overall revenue. However, despite the increase in popularity, the online pool of potential customers is beginning to shrink. Paid social has become saturated with competitors, making it harder to gain profitable wins. Consumers are beginning to use ad blockers to reduce timeline clutter, while others are turning away from social media entirely. Fortunately, there’s a new way to get around ad blockers and in front […]

The post Newsletter Sponsorships: Your New, Improved Marketing Strategy appeared first on Search Engine Journal.

Google Announces A Search Bug in News Tab via @sejournal, @martinibuster

Odd search bug discovered in Google News Search Tab. Will take a day to fix

The post Google Announces A Search Bug in News Tab appeared first on Search Engine Journal.

Google Watches For How Sites Fit Into Overall Internet via @sejournal, @martinibuster

Google's John Mueller describes how Google can take months to understand how a site fits into the overall Internet in terms of site quality

The post Google Watches For How Sites Fit Into Overall Internet appeared first on Search Engine Journal.

YouTube Keyword Research Made Easier With Search Insights via @sejournal, @MattGSouthern

YouTube launches a new feature designed to simplify the keyword research process so you can create more content around topics people are looking for.

The post YouTube Keyword Research Made Easier With Search Insights appeared first on Search Engine Journal.

SEJ Sponsored Post Sale Ends Tonight via @sejournal, @MattGSouthern

For the first time in over a year we're offering you the chance to save on sponsored articles!
Offer available until midnight tonight.

The post SEJ Sponsored Post Sale Ends Tonight appeared first on Search Engine Journal.

4 Tips For Measuring Your Brand Lift In Google Search via @sejournal, @joshuacmccoy

Don't get hung up on unbranded search alone! See what these 4 free tools can tell you about optimizing your brand's presence on Google.

The post 4 Tips For Measuring Your Brand Lift In Google Search appeared first on Search Engine Journal.

6 PPC Trends You Need To Know For 2022 Success via @sejournal, @LisaRocksSEM

Explore the key areas of focus you'll need to work to your advantage to craft the most effective PPC campaigns in 2022.

The post 6 PPC Trends You Need To Know For 2022 Success appeared first on Search Engine Journal.

Forget TikTok: Learn To Master Video For Google Business Profiles via @sejournal, @ChuckPrice518

Use these video marketing tips and step-by-step instructions to get your Google Business Profile video strategy off to a running start.

The post Forget TikTok: Learn To Master Video For Google Business Profiles appeared first on Search Engine Journal.

SMS Marketing For Local Business: Trends You’ll Need In 2022 [Webinar] via @sejournal, @hethr_campbell

Discover how you can market your business effectively by using text message campaigns to market your business.

The post SMS Marketing For Local Business: Trends You’ll Need In 2022 [Webinar] appeared first on Search Engine Journal.

How To Do Content Curation For SEO: Your Starter Guide via @sejournal, @Stevenvvessum

New high-quality content is pushed into the world at as astonishing speed. Learn how to still be able to stand out by curating that content.

The post How To Do Content Curation For SEO: Your Starter Guide appeared first on Search Engine Journal.

Top Video SEO Strategy Tips [Podcast] via @sejournal, @Juxtacognition

Want to start a podcast or YouTube show? Improve your Video SEO strategy, so your videos rank better? Join us for the SEJ Show E253.

The post Top Video SEO Strategy Tips [Podcast] appeared first on Search Engine Journal.

Sunday 28 November 2021

Google Algo Bug Puts Sites In Weird Limbo State via @sejournal, @martinibuster

Google's John Mueller confirmed a rare algorithm bug that causes sites to get stuck in a limbo that prevents them from ranking

The post Google Algo Bug Puts Sites In Weird Limbo State appeared first on Search Engine Journal.

Is Your Usage Of Google Ads An Organic Search Ranking Factor? via @sejournal, @mirandalmwrites

Do Google's organic search ranking algorithms treat your content differently if you're paying for Google Ads? Let's look at the evidence.

The post Is Your Usage Of Google Ads An Organic Search Ranking Factor? appeared first on Search Engine Journal.

7 Ways to Use Google Trends for SEO & Content Marketing via @sejournal, @martinibuster

Learn how to use Google Trends to discover hidden layers of keyword research data to superpower your SEO strategy. Read about it here.

The post 7 Ways to Use Google Trends for SEO & Content Marketing appeared first on Search Engine Journal.

Google Search Console: Is It a Ranking Factor? via @sejournal, @annaleacrowe

Do you have to have a Google Search Console account to appear in Search, and is whether you use it a ranking factor?

The post Google Search Console: Is It a Ranking Factor? appeared first on Search Engine Journal.

Wednesday 24 November 2021

Google Explains How To Hide A Website From Search Results via @sejournal, @MattGSouthern

Google says the best way to hide a website from search results is with a password, but there are other options you can consider.

The post Google Explains How To Hide A Website From Search Results appeared first on Search Engine Journal.

Google Ads App Updated With 3 New Features via @sejournal, @MattGSouthern

The latest version of the Google Ads app for Android and iOS has new features that help bring its functionality closer to the desktop experience.

The post Google Ads App Updated With 3 New Features appeared first on Search Engine Journal.

A Data Science Approach To Optimizing Internal Link Structure via @sejournal, @artios_io

Improve your technical SEO with this data-driven approach to internal linking, including a step-by-step process for modeling the distribution of internal links by site depth.

The post A Data Science Approach To Optimizing Internal Link Structure appeared first on Search Engine Journal.

Facebook Lead Generation Forms: New Tools & Best Practices via @sejournal, @closedloop

Do your Facebook Lead Generation Form results leave something to be desired? Learn about recent updates and best practices to drive better lead quality.

The post Facebook Lead Generation Forms: New Tools & Best Practices appeared first on Search Engine Journal.

11 Ways to Build a Google Algorithm Update Resistant SEO Strategy via @sejournal, @martinibuster

Strategies for helping a site maintain strong rankings through Google updates are essential. Hold on to top rankings with these 11 tips.

The post 11 Ways to Build a Google Algorithm Update Resistant SEO Strategy appeared first on Search Engine Journal.

Building A Keyword Strategy For Comparison Content via @sejournal, @TaylorDanRW

Learn how to find the best keywords for comparison content with this step-by-step process designed to improve your organic product marketing strategy.

The post Building A Keyword Strategy For Comparison Content appeared first on Search Engine Journal.

Tuesday 23 November 2021

Data Breach Spreads To Six Web Hosts via @sejournal, @martinibuster

Data breach intrusion discovered at six more web hosts in addition to GoDaddy. Incident exposed sFTP and database credentials for two months undetected

The post Data Breach Spreads To Six Web Hosts appeared first on Search Engine Journal.

LinkedIn: Gen Z Is Our Fastest Growing Audience via @sejournal, @MattGSouthern

LinkedIn reports that Gen Z is its fastest growing audience and shares tips to help marketers reach this mobile-first generation.

The post LinkedIn: Gen Z Is Our Fastest Growing Audience appeared first on Search Engine Journal.

A Marketer’s Guide To NFTs And The Metaverse via @sejournal, @lisabuyer

Learn how brands and marketers can leverage NFTs, the Metaverse, and cryptocurrencies in 2022 and see who's already leading the way!

The post A Marketer’s Guide To NFTs And The Metaverse appeared first on Search Engine Journal.

What’s The Best Local SEO Content Strategy For Targeting 100+ Areas? via @sejournal, @mirandalmwrites

Should you create a separate article for each city, district, neighborhood, and service for 100+ local business locations and how would you structure the site?

The post What’s The Best Local SEO Content Strategy For Targeting 100+ Areas? appeared first on Search Engine Journal.

First Link Priority: Is It A Google Ranking Factor? via @sejournal, @mirandalmwrites

When two links on a single page both link to a page on your website, does Google value one more than the other?

The post First Link Priority: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

Why GoDaddy Data Breach Of +1 Million Clients Is Worse Than Described via @sejournal, @martinibuster

GoDaddy Managed WordPress hosting customers suffered a data breach. Passwords have been reset but effects may still be persist

The post Why GoDaddy Data Breach Of +1 Million Clients Is Worse Than Described appeared first on Search Engine Journal.

17 Tactics to Create Engaging & SEO-Friendly Content via @sejournal, @ronlieback

Use these 17 tips as a checklist the next time you write content and see how much more engaging and SEO-friendly it can be!

The post 17 Tactics to Create Engaging & SEO-Friendly Content appeared first on Search Engine Journal.

Monday 22 November 2021

Google: Republished Reviews Not Suitable For Rich Results via @sejournal, @MattGSouthern

Google won’t display enhanced search results for customer reviews that are republished from other sources, even if they have valid structured data markup.

The post Google: Republished Reviews Not Suitable For Rich Results appeared first on Search Engine Journal.

What Is The Best Title Tag Length For SEO? via @sejournal, @martinibuster

Google's John Mueller answers question about 65 character limit on title tags for SEO and if it's ranking related

The post What Is The Best Title Tag Length For SEO? appeared first on Search Engine Journal.

How to Maximize Your PPC Performance in 2022 via @sejournal, @Juxtacognition

Businesses can no longer rely on third-party tracking, which has become an industry standard. You need first-party data. Here's how to manage this massive change.

The post How to Maximize Your PPC Performance in 2022 appeared first on Search Engine Journal.

5 Essential Enterprise SEO Trends To Watch In 2022

It's been a tumultuous couple of years for marketing professionals. Here are five key enterprise SEO trends to inform your planning for 2022.

The post 5 Essential Enterprise SEO Trends To Watch In 2022 appeared first on Search Engine Journal.

What’s The Ideal Blog Post Length For SEO? via @sejournal, @searchmastergen

How long should your blog posts be for maximum SEO value and impact? See how much content length really matters.

The post What’s The Ideal Blog Post Length For SEO? appeared first on Search Engine Journal.

What’s The Ideal Blog Post Length For SEO? via @sejournal, @MattGSouthern

How long should your blog posts be for maximum SEO value and impact? See how much content length really matters.

The post What’s The Ideal Blog Post Length For SEO? appeared first on Search Engine Journal.

New Marketing Ideas, Strategies & Channels For 2022 [Webinar] via @sejournal, @hethr_campbell

Learn how to focus your digital marketing efforts including KPI tracking, and discover ways to improve your communications for the success in 2022.

The post New Marketing Ideas, Strategies & Channels For 2022 [Webinar] appeared first on Search Engine Journal.

Friday 19 November 2021

Thursday 18 November 2021

4 Content SEO Tasks To Automate Now For Higher Rankings & ROI via @sejournal, @Semji_fr

Where can you automate content optimization to improve rankings and ROI? Check out these SEO automation tips from Semji.

The post 4 Content SEO Tasks To Automate Now For Higher Rankings & ROI appeared first on Search Engine Journal.

Twitter Cancels AMP via @sejournal, @MattGSouthern

Is AMP on its way to getting cancelled? Twitter confirms it intends to drop support for the Google-backed format by the end of the year.

The post Twitter Cancels AMP appeared first on Search Engine Journal.

YouTube Co-Founder Is Against Removing Dislikes via @sejournal, @MattGSouthern

Jawed Karim, co-founder of YouTube, makes his feelings known about the removal of dislikes saying it’s not a good idea for creators.

The post YouTube Co-Founder Is Against Removing Dislikes appeared first on Search Engine Journal.

When To Use Rel Canonical Or Noindex …Or Both via @sejournal, @martinibuster

Google's John Mueller explained how to choose between rel canonical and noindex and suggested that using both can be useful

The post When To Use Rel Canonical Or Noindex …Or Both appeared first on Search Engine Journal.

WordPress SEO for Enterprise: Top Tips & Best Practices - Ep. 249 via @sejournal, @Juxtacognition

Many large organizations already know WordPress is a great CMS solution. So what do enterprises need to know about WordPress SEO to be successful?

The post WordPress SEO for Enterprise: Top Tips & Best Practices [Podcast] appeared first on Search Engine Journal.

How To Evaluate Site Quality For Link Building via @sejournal, @hethr_campbell

Learn how to increase the effectiveness of your link-building programs while reducing the risks associated with them.

The post How To Evaluate Site Quality For Link Building appeared first on Search Engine Journal.

Google Ads Insights Page Updated With 4 New Features via @sejournal, @MattGSouthern

Google Ads is giving businesses access to more data on the Insights page that should help with maximizing sales during the holiday season.

The post Google Ads Insights Page Updated With 4 New Features appeared first on Search Engine Journal.

How To Calculate, Audit & Improve Bounce Rate For SEO Success via @sejournal, @KayleLarkin

Bounce rate may not be a Google ranking factor, but it still matters in SEO. Learn how to calculate, audit, and improve it here.

The post How To Calculate, Audit & Improve Bounce Rate For SEO Success appeared first on Search Engine Journal.

SEM Planning for 2022: Because 2020 Didn’t Help You For 2021 via @sejournal, @jonkagan

How do you plan for the year ahead when your historic data is in shambles? Here are some tips for SEM planning despite the pandemic.

The post SEM Planning for 2022: Because 2020 Didn’t Help You For 2021 appeared first on Search Engine Journal.

E-A-T: Is It A Ranking Factor In Google Search? via @sejournal, @mirandalmwrites

Does Google use E-A-T (expertise, authoritativeness, and trust) as part of its Search ranking algorithm? See what the experts had to say.

The post E-A-T: Is It A Ranking Factor In Google Search? appeared first on Search Engine Journal.

Dominating Your WhatsApp Marketing Strategy via @sejournal, @jes_scholz

Want to engage your audience with WhatsApp marketing? Get to know the latest features and how to leverage the Business App vs API.

The post Dominating Your WhatsApp Marketing Strategy appeared first on Search Engine Journal.

Wednesday 17 November 2021

Google Updates Some SERPs With Translated Results via @sejournal, @martinibuster

Google documented a change called Translated Results that affects six languages. It auto-translates the titles and snippets between languages

The post Google Updates Some SERPs With Translated Results appeared first on Search Engine Journal.

4 Data-Driven Insights To Optimize Your Smart Shopping Campaigns

Learn how to put company, competition, and Google data to work to improve the performance and ROI of your Smart Shopping campaigns.

The post 4 Data-Driven Insights To Optimize Your Smart Shopping Campaigns appeared first on Search Engine Journal.

11 Google Analytics Reports You Might Not Know About via @sejournal, @coreydmorris

Check out the 11 Google Analytics reports that you may not know about that can help provide additional insights for your marketing and website performance.

The post 11 Google Analytics Reports You Might Not Know About appeared first on Search Engine Journal.

Google Launching November 2021 Broad Core Algorithm Update via @sejournal, @MattGSouthern

Google is giving everyone advance notice that the November 2021 broad core algorithm update will be released later today.

The post Google Launching November 2021 Broad Core Algorithm Update appeared first on Search Engine Journal.

SEO Freelancing: 10 Things You Need To Know To Be Successful via @sejournal, @azarchick

Use these expert tips to level up your freelance SEO game, make what you're worth, and enjoy a successful career as a freelancer.

The post SEO Freelancing: 10 Things You Need To Know To Be Successful appeared first on Search Engine Journal.

9 Ways To Improve PPC Campaigns With Customer Information via @sejournal, @timothyjjensen

Your own customer data may be your best source of new ideas for ad messaging and targeting. Learn to incorporate customer information into your ads.

The post 9 Ways To Improve PPC Campaigns With Customer Information appeared first on Search Engine Journal.

Tuesday 16 November 2021

Google Launches New Local Search Features via @sejournal, @MattGSouthern

As searches for "news near me" continue to rise, Google is launching new features for local search results and new tools for journalists.

The post Google Launches New Local Search Features appeared first on Search Engine Journal.

How To Track Competitors’ Website Traffic & Level Up Your Strategy via @sejournal, @SimilarWeb

Stay ahead of the curve by incorporating fresh insights and tracking what your competitors are doing. Here's how.

The post How To Track Competitors’ Website Traffic & Level Up Your Strategy appeared first on Search Engine Journal.

Google Maps Adds 4 New Features For Local Shopping via @sejournal, @MattGSouthern

Google Maps launches four new features to improve the local shopping experience for customers, which in turn may lead to more sales for businesses.

The post Google Maps Adds 4 New Features For Local Shopping appeared first on Search Engine Journal.

Data Seemingly Proves Googlebot Crawling Has Slowed via @sejournal, @martinibuster

Publishers worldwide share data that seemingly proves that Googlebot has dramatically reduced website crawling

The post Data Seemingly Proves Googlebot Crawling Has Slowed appeared first on Search Engine Journal.

Google Cloud Networking Outage Darkens Websites via @sejournal, @martinibuster

Google Cloud Outage shutters websites worldwide. Network issue is partially resolved

The post Google Cloud Networking Outage Darkens Websites appeared first on Search Engine Journal.

8 Google Business Profile Updates To Make For The Holidays via @sejournal, @rio_seo

Explore 8 Google Business Profile updates that will help improve your local rankings and visibility this holiday season.

The post 8 Google Business Profile Updates To Make For The Holidays appeared first on Search Engine Journal.

Conductor Raises $150M, Funding Company’s Growth In Organic Marketing Revolution via @sejournal, @Conductor

Conductor, the leading enterprise organic marketing technology company, announced $150 million in funding led by growth equity firm Bregal Sagemount.

The post Conductor Raises $150M, Funding Company’s Growth In Organic Marketing Revolution appeared first on Search Engine Journal.

Outbound Links Strategy: When, Why & How To Use Them via @sejournal, @tonynwright

What are outbound links, and why do they matter in SEO? Learn why outbound links matter and how to use them to your advantage.

The post Outbound Links Strategy: When, Why & How To Use Them appeared first on Search Engine Journal.

Keyword Research For SEO: Top Tips & Practices via @sejournal, @hethr_campbell

Are you looking for high intent keywords? Discover how to improve your keyword research and take it to the next level.

The post Keyword Research For SEO: Top Tips & Practices appeared first on Search Engine Journal.

What To Do When Google Is Ranking The Wrong Page For Your Keywords via @sejournal, @AdamHeitzman

Learn what to do when Google is ranking the wrong page for your keywords with this step-by-step method to get traffic to the right page.

The post What To Do When Google Is Ranking The Wrong Page For Your Keywords appeared first on Search Engine Journal.

Monday 15 November 2021

Google: Progressive Web Apps Don’t Rank Better Than Regular Sites via @sejournal, @MattGSouthern

Google's John Mueller states that progressive web apps (PWAs) do not, by default, rank better in search results than traditional websites.

The post Google: Progressive Web Apps Don’t Rank Better Than Regular Sites appeared first on Search Engine Journal.

9 Essential Ecommerce Site Optimizations to Boost Holiday Sales via @sejournal, @rollerblader

Check out these proven tips for driving higher average order value and conversions to sale on your ecommerce site this holiday season.

The post 9 Essential Ecommerce Site Optimizations to Boost Holiday Sales appeared first on Search Engine Journal.

SiteGround Hosting Outage Over – Site Recoveries Continue via @sejournal, @martinibuster

SiteGround announced the outage is over. Amazon’s Global Accelerator cited as cause. Sites begin recovering in Google Search

The post SiteGround Hosting Outage Over – Site Recoveries Continue appeared first on Search Engine Journal.

How To Build Rapport With Editors And Get Guest Content Published via @sejournal, @AlversonBre

Getting your articles and other content accepted by industry publications is challenging. Learn how to build rapport with editors here.

The post How To Build Rapport With Editors And Get Guest Content Published appeared first on Search Engine Journal.

11 Proven Tips To Get More Social Media Followers via @sejournal, @JuliaEMcCoy

Looking to boost your social media audience with organic followers who are genuinely interested in your brand? These methods work.

The post 11 Proven Tips To Get More Social Media Followers appeared first on Search Engine Journal.

Sunday 14 November 2021

Google: Bolded Text Can Help Your SEO via @sejournal, @MattGSouthern

Google's John Mueller confirms bolding important text in a paragraph can help your site's SEO as it allows Google to understand the content better.

The post Google: Bolded Text Can Help Your SEO appeared first on Search Engine Journal.

Domain Age: Is It A Google Ranking Factor? via @sejournal, @mirandalmwrites

When Google is ranking search results, does the algorithm take your domain age into consideration? See what the experts say.

The post Domain Age: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

WordPress Template Plugin Vulnerability Hits +1 Million Sites via @sejournal, @martinibuster

WordPress plugin by the makers of Astra Theme patched an XSS vulnerability that can lead to total site takeover and attacks on site visitors

The post WordPress Template Plugin Vulnerability Hits +1 Million Sites appeared first on Search Engine Journal.

Fresh Content As A Google Ranking Factor: What You Need to Know via @sejournal, @annaleacrowe

Does Google consider content freshness as a ranking factor as it compares your content against others to find the best answer for searchers?

The post Fresh Content As A Google Ranking Factor: What You Need to Know appeared first on Search Engine Journal.

Why Google Discover Traffic Goes Away via @sejournal, @martinibuster

John Mueller answers question about Google Discover traffic that collapsed, explains what to be aware of to avoid being dropped from Discover

The post Why Google Discover Traffic Goes Away appeared first on Search Engine Journal.

Saturday 13 November 2021

Can Site Quality Be Quantified in Search Console? via @sejournal, @martinibuster

Google's John Mueller answers question about quantifying site quality and mentions having inquired about a Search Console Quality Metric

The post Can Site Quality Be Quantified in Search Console? appeared first on Search Engine Journal.

Thursday 11 November 2021

Google: “Hard To Call A Site Authoritative After 30 Articles” via @sejournal, @MattGSouthern

Building authority with Google is going to take more than publishing a site with just 30 pages, advises Search Advocate John Mueller.

The post Google: “Hard To Call A Site Authoritative After 30 Articles” appeared first on Search Engine Journal.

Google On The Future Of SEO via @sejournal, @MattGSouthern

Google's Search Relations team gets together for a discussion on the future of SEO in the latest episode of the Search Off the Record podcast.

The post Google On The Future Of SEO appeared first on Search Engine Journal.

Massive CTR Study Reveals Actionable Insights via @sejournal, @martinibuster

Largest ever research study of billions of searches uncovers surprising insights into CTR behavior that provides actionable marketing data

The post Massive CTR Study Reveals Actionable Insights appeared first on Search Engine Journal.

Google Drops Sites Hosted on SiteGround via @sejournal, @martinibuster

SiteGround hosted sites dropping out of Google since Monday. Possibly an issue with DNS

The post Google Drops Sites Hosted on SiteGround appeared first on Search Engine Journal.

Hiring a Content Marketing Agency? Ask These 11 Questions First via @sejournal, @kristen_vaughn

Ask these important questions before choosing a content marketing agency to ensure a good fit for your unique goals, team, and organization.

The post Hiring a Content Marketing Agency? Ask These 11 Questions First appeared first on Search Engine Journal.

Dwell Time: Is It A Google Ranking Factor? via @sejournal, @MattGSouthern

Dwell time is one of many user interaction signals that finds its way into experts' lists of top Google search ranking factors. 

The post Dwell Time: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

Everything You Need For A Successful Brand Ambassador Program via @sejournal, @Dixon_Jones

A successful brand ambassador program can offer big business benefits, helping you reach new audience segments in compelling, authentic ways. Here's how it's done.

The post Everything You Need For A Successful Brand Ambassador Program appeared first on Search Engine Journal.

Wednesday 10 November 2021

3 PPC Strategies That No Longer Work & What To Replace Them With via @sejournal, @adzooma

Some PPC tactics that used to be no-brainers are now obsolete. Learn why they no longer work and how to adapt your approach for success.

The post 3 PPC Strategies That No Longer Work & What To Replace Them With appeared first on Search Engine Journal.

LinkedIn Lets Freelancers Promote Their Services For Free via @sejournal, @MattGSouthern

LinkedIn Service Marketplace, now available to everyone after a limited launch earlier this year, lets professionals promote their freelance services for free.

The post LinkedIn Lets Freelancers Promote Their Services For Free appeared first on Search Engine Journal.

YouTube Removes Dislike Counts On All Videos via @sejournal, @MattGSouthern

YouTube is removing public dislike counts on all videos, though the dislike button will remain available for users to customize their recommendations.

The post YouTube Removes Dislike Counts On All Videos appeared first on Search Engine Journal.

How To Analyze The Performance Of Your Multi-Domain SEO Program via @sejournal, @localseoguide

Does having multiple domains help or hurt your SEO? Learn how to set your multiple domain program up for success.

The post How To Analyze The Performance Of Your Multi-Domain SEO Program appeared first on Search Engine Journal.

A Complete Guide To Product-Led Content Strategy (With Examples) via @sejournal, @gregjarboe

What is a product-led content strategy, and how can you put it to work for your marketing organization? Get expert tips and see examples.

The post A Complete Guide To Product-Led Content Strategy (With Examples) appeared first on Search Engine Journal.

25 Facts You Didn’t Know About Baidu via @sejournal, @JuliaEMcCoy

Baidu controls most of China's search engine market, amounting to billions of searches per month. Here are 25 things you may not know about Baidu.

The post 25 Facts You Didn’t Know About Baidu appeared first on Search Engine Journal.

How To Use Hashtags On Instagram: Everything You Need To Know via @sejournal, @kristileilani

Learn how to use Instagram hashtags for content inspiration, follower growth, and engagement, with helpful tips for social media engagement.

The post How To Use Hashtags On Instagram: Everything You Need To Know appeared first on Search Engine Journal.

Tuesday 9 November 2021

How To Enable Key Moments Snippets In Google Search via @sejournal, @MattGSouthern

Learn how to enable key moments snippets in Google Search, which allows searchers to jump to the specific part of a video they're interested in.

The post How To Enable Key Moments Snippets In Google Search appeared first on Search Engine Journal.

Google Will Be Testing IndexNow via @sejournal, @martinibuster

A Google spokesperson confirmed to SearchEngineJournal that they will be testing the IndexNow protocol for crawling and indexing

The post Google Will Be Testing IndexNow appeared first on Search Engine Journal.

How to Make WordPress Optimization Easier & More Effective - Ep. 248 via @sejournal, @Juxtacognition

Software development done differently. Loren chatted with Syed Balkhi of Awesome Motive to learn how they developed their suite of tools using a community-first approach.

The post How to Make WordPress Optimization Easier & More Effective [Podcast] appeared first on Search Engine Journal.

Twitter Blue Launches In United States via @sejournal, @MattGSouthern

Twitter Blue launches in the United States and New Zealand after being introduced in Canada and Australia earlier this year.

The post Twitter Blue Launches In United States appeared first on Search Engine Journal.

The Biggest PPC Trends of 2022, According to 23 Experts [Ebook] via @sejournal, @MrDannyGoodwin

Find out how and why the following PPC trends will dominate the year. Then, use your new knowledge when planning your strategy. 

The post The Biggest PPC Trends of 2022, According to 23 Experts [Ebook] appeared first on Search Engine Journal.

Expert Social Media Marketing Predictions For 2022 via @sejournal, @mirandalmwrites

Social media marketing experts to share their best predictions as to where marketers should focus your attention for 2022.

The post Expert Social Media Marketing Predictions For 2022 appeared first on Search Engine Journal.

How Do I Rank Better Internationally In One Or Many Countries? via @sejournal, @RyanJones

An SEO expert answers two reader questions about ranking a website internationally – one in several countries, the other in one location.

The post How Do I Rank Better Internationally In One Or Many Countries? appeared first on Search Engine Journal.

10 Good Alternatives To iStock For Marketers via @sejournal, @A_Ninofranco

Stock images can help you tell your story and add visual interest to the page. Try these 10 high-quality iStock alternatives.

The post 10 Good Alternatives To iStock For Marketers appeared first on Search Engine Journal.

Google: Sites Need to Be Worthwhile to be Indexed via @sejournal, @martinibuster

Google's John Mueller shares insights on the "Discovered - but currently not indexed" response in search console

The post Google: Sites Need to Be Worthwhile to be Indexed appeared first on Search Engine Journal.

Monday 8 November 2021

3 Ways Agencies Should Measure Marketing ROI via @sejournal, @CallRail

Demonstrating how your agency provides value to clients is key to retaining them. Here are three ways to measure the ROI of marketing.

The post 3 Ways Agencies Should Measure Marketing ROI appeared first on Search Engine Journal.

New Facebook Groups Features For Building Strong Communities via @sejournal, @MattGSouthern

Meta launches new features for Facebook Groups to improve communication between members, strengthen communities, and give admins more ways to customize the look and feel.

The post New Facebook Groups Features For Building Strong Communities appeared first on Search Engine Journal.

Google Update Slapped Your Rankings: What’s Next via @sejournal, @martinibuster

An overview of Google's history of dialing back and fine tuning their updates and how this should inform a response to ranking changes

The post Google Update Slapped Your Rankings: What’s Next appeared first on Search Engine Journal.

Enterprise SEO Site Structure: 14 Essential Optimizations via @sejournal, @makhyan

Learn 14 essential considerations for mapping out an SEO-friendly enterprise-level site structure and implementing an SEO governance plan.

The post Enterprise SEO Site Structure: 14 Essential Optimizations appeared first on Search Engine Journal.

How Much Does Daily PPC Budget Impact Conversions Available to Us? via @sejournal, @navahf

Learn more about the relationship between budgets, conversions, and cost per acquisition in this edition of Ask The PPC.

The post How Much Does Daily PPC Budget Impact Conversions Available to Us? appeared first on Search Engine Journal.

SMS Holiday Marketing: 8 Tips To Grow Your Audience & Reach [Webinar] via @sejournal, @hethr_campbell

Discover how to make successful SMS marketing campaigns during the holiday season by learning practical and effective tips.

The post SMS Holiday Marketing: 8 Tips To Grow Your Audience & Reach [Webinar] appeared first on Search Engine Journal.

How Much Will Keywords Matter For SEO in 2022? via @sejournal, @wburton27

As Google's search algorithms increasingly look at entities and intent, do keywords still matter in SEO? Absolutely – here's why.

The post How Much Will Keywords Matter For SEO in 2022? appeared first on Search Engine Journal.

Why Some Sites Lose Rankings in Core Update via @sejournal, @martinibuster

Google's John Mueller says fixing technical issues and disavowing random spam links won't fix core update related ranking problems

The post Why Some Sites Lose Rankings in Core Update appeared first on Search Engine Journal.

Sunday 7 November 2021

Friday 5 November 2021

Impactful SEO Reporting: My Most Difficult Lessons Learned via @sejournal, @claudiafaceoff

SEO reporting can make or break the success of your strategy. Check out these five secrets to impactful reporting (learned the hard way).

The post Impactful SEO Reporting: My Most Difficult Lessons Learned appeared first on Search Engine Journal.

Facebook Ads vs Instagram Ads: 6 Key Considerations For Budgeting via @sejournal, @digital_future

Where should you allocate your social ads budget, to Facebook or Instagram? Learn how to make a decision that aligns with your goals.

The post Facebook Ads vs Instagram Ads: 6 Key Considerations For Budgeting appeared first on Search Engine Journal.

3 Steps To Creating Paid Social Campaigns That Convert via @sejournal, @hethr_campbell

Learn how you can invest wisely and win in your market by creating paid social campaigns that convert.

The post 3 Steps To Creating Paid Social Campaigns That Convert appeared first on Search Engine Journal.

Jetpack Acquires WordPress Security Company via @sejournal, @martinibuster

Jetpack acquires security company WPScan, promises to keep it open to benefit WordPress security but integrate it at some point as well

The post Jetpack Acquires WordPress Security Company appeared first on Search Engine Journal.

Thursday 4 November 2021

Google Page Experience Algorithm Update Coming to Desktop via @sejournal, @MattGSouthern

Google confirms the Page Experience Algorithm update, which rolled out to mobile search earlier this year, will be applied to desktop search results.

The post Google Page Experience Algorithm Update Coming to Desktop appeared first on Search Engine Journal.

How an SEO Fixed a Weird Crawled Currently Not Indexed Issue via @sejournal, @martinibuster

Google canonicalized a feed over the web page which triggered a Crawled Currently Not Indexed problem

The post How an SEO Fixed a Weird Crawled Currently Not Indexed Issue appeared first on Search Engine Journal.

The New Google Business Profile: A Complete Guide for Local SEO via @sejournal, @sherrybonelli

See what's new and how to manage your Google Business Profile (formerly Google My Business) from Google Search and the Google Maps App.

The post The New Google Business Profile: A Complete Guide for Local SEO appeared first on Search Engine Journal.

Claim Your Google Business Profile Directly On Search And Maps via @sejournal, @MattGSouthern

Google My Business is no more—get used to saying "Google Business Profile" as the search company simplifies and renames its important local search tool.

The post Claim Your Google Business Profile Directly On Search And Maps appeared first on Search Engine Journal.

5 Common Local SEO KPIs And How To Measure Them via @sejournal, @clairecarlile

Understanding which Local SEO KPIs matter and how to measure them is essential for meaningful performance reporting. See the top 5 here.

The post 5 Common Local SEO KPIs And How To Measure Them appeared first on Search Engine Journal.

How To Use Article Marketing To Improve SEO And Drive More Traffic via @sejournal, @jasonhennessey

Write, publish, and share great SEO articles to reach more users and drive traffic to your website. Here are 9 steps to make it happen.

The post How To Use Article Marketing To Improve SEO And Drive More Traffic appeared first on Search Engine Journal.

Hreflang Implementation: The 10 Biggest SEO Misconceptions via @sejournal, @motokohunt

Hreflang can reduce traffic cannibalization and cart abandonment, increasing local revenue – if you can avoid these common misconceptions.

The post Hreflang Implementation: The 10 Biggest SEO Misconceptions appeared first on Search Engine Journal.

Google Launching New Version Of PageSpeed Insights via @sejournal, @MattGSouthern

Google is launching a new version of PageSpeed Insights that aims to address many of the challenges of the previous version.

The post Google Launching New Version Of PageSpeed Insights appeared first on Search Engine Journal.

Wednesday 3 November 2021

Google Rolls Out November 2021 Spam Update via @sejournal, @MattGSouthern

Google’s Danny Sullivan confirms a spam-fighting algorithm update has started rolling out to search results and will be fully rolled out within a week.

The post Google Rolls Out November 2021 Spam Update appeared first on Search Engine Journal.

Google’s John Mueller Q&A: 4 SEO Questions Answered via @sejournal, @MattGSouthern

Google's John Mueller answers four rapid fire questions about common technical SEO issues that almost everyone runs into at one point or another.

The post Google’s John Mueller Q&A: 4 SEO Questions Answered appeared first on Search Engine Journal.

State of SEO: Top Insights - Ep. 247 via @sejournal, @Juxtacognition

Developing a good report requires the right people, getting good data, building your audience, and reaching them in various ways. Learn how we did it.

The post State of SEO: Top Insights [Podcast] appeared first on Search Engine Journal.

5 Huge Warning Signs Of A Bad SEO Or Digital Marketing Agency via @sejournal, @askreinhart

Are you afraid an SEO agency or consultant may not have your best interests in mind? Watch for these tell-tale warning signs.

The post 5 Huge Warning Signs Of A Bad SEO Or Digital Marketing Agency appeared first on Search Engine Journal.

Direct Traffic: Is It A Google Ranking Factor? via @sejournal, @mirandalmwrites

Whether Google factors direct traffic into your search rankings has been a hotly debated topic over the years. Where do we land on it?

The post Direct Traffic: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

8 Essential Content Marketing Roles & What Each One Does via @sejournal, @ADiSilvestro

What does it take to make your content marketing operation a success? Check out these 8 key content team roles and who does what.

The post 8 Essential Content Marketing Roles & What Each One Does appeared first on Search Engine Journal.

Shopify & Fast Simon: An Ecommerce SEO Case Study via @sejournal, @gofishchris

See a Fast Simon for Shopify integration in action and the SEO team's tips for handling challenges in rendering, crawling, and pagination.

The post Shopify & Fast Simon: An Ecommerce SEO Case Study appeared first on Search Engine Journal.

New Google Best Practice For Embedded Videos via @sejournal, @martinibuster

Updated Google Best Practices shows how to get "maximum exposure" from hosting or embedding videos

The post New Google Best Practice For Embedded Videos appeared first on Search Engine Journal.

Tuesday 2 November 2021

Facebook Shutting Down Facial Recognition via @sejournal, @martinibuster

Facebook announced it is shutting down it's facial recognition technology company-wide within weeks

The post Facebook Shutting Down Facial Recognition appeared first on Search Engine Journal.

Press Release Distribution Services: 6 Important Features To Consider via @sejournal, @Newswirejet

Looking for a press release distribution partner? Consider these seven elements to get the best possible results for your PR campaigns.

The post Press Release Distribution Services: 6 Important Features To Consider appeared first on Search Engine Journal.

Google Ads Performance Max Campaigns Best Practices via @sejournal, @MattGSouthern

Google Ads Performance Max campaigns are now available to everyone. Here's what you need to know about driving more conversions with this new campaign type.

The post Google Ads Performance Max Campaigns Best Practices appeared first on Search Engine Journal.

How To Report Search Console Issues To Google via @sejournal, @MattGSouthern

Issues with user management and domain verification in Search Console can now be reported directly to Google with the click of a button.

The post How To Report Search Console Issues To Google appeared first on Search Engine Journal.

Search Engine Journal Is Hiring A Paid Media Editor via @sejournal, @MrDannyGoodwin

Do you love PPC? Would you like to be Search Engine Journal's Paid Media Editor? Here's who we're looking for and how you can apply.

The post Search Engine Journal Is Hiring A Paid Media Editor appeared first on Search Engine Journal.

How To Maximize Your Reach Using Google’s Knowledge Graph via @sejournal, @ab80

Google's Knowledge Graph is an important element of Search. Here's what it is and how to use it to drive more visitors to your website.

The post How To Maximize Your Reach Using Google’s Knowledge Graph appeared first on Search Engine Journal.

How Can We Outrank Negative Content About Our Company On Google? via @sejournal, @tonynwright

When negative content ranks in the SERPs, the first reaction is to try to remove it. How can you outrank the offending webpages?

The post How Can We Outrank Negative Content About Our Company On Google? appeared first on Search Engine Journal.

Python SEO Script: Top Keyword Opportunities Within Striking Distance via @sejournal, @LeeFootSEO

On-page optimization is a powerful tool in any SEO arsenal. This Python SEO script will find the top five opportunities for each page at scale.

The post Python SEO Script: Top Keyword Opportunities Within Striking Distance appeared first on Search Engine Journal.

Does Comprehensive Content Build Trust? via @sejournal, @martinibuster

Google's John Mueller talks about the best way to write content and advises what to avoid

The post Does Comprehensive Content Build Trust? appeared first on Search Engine Journal.

WordPress Takes Steps to Achieve Performance Lead via @sejournal, @martinibuster

Newly formed WordPress Performance Team plans bold steps for improving performance in WordPress itself and also Plugins and Themes

The post WordPress Takes Steps to Achieve Performance Lead appeared first on Search Engine Journal.

Monday 1 November 2021

7 Proven Tips To Get Influencers To Promote Your Brand On A Budget via @sejournal, @tapfiliate

Learn strategies that can help you optimize your influencer marketing budget while getting greater ROI from your campaigns.

The post 7 Proven Tips To Get Influencers To Promote Your Brand On A Budget appeared first on Search Engine Journal.

Facebook Launches Marketing Analytics Certificate Program via @sejournal, @MattGSouthern

Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification.

The post Facebook Launches Marketing Analytics Certificate Program appeared first on Search Engine Journal.

Google Shares Tips For Optimizing Job Postings via @sejournal, @MattGSouthern

Google says businesses are missing opportunities when it comes to optimizing job postings, and offers tips for how to improve them.

The post Google Shares Tips For Optimizing Job Postings appeared first on Search Engine Journal.

Google Enhances Search Results For “Deals” Queries via @sejournal, @MattGSouthern

Google is now showing a new set of search results when people look for deals. All products with a "deals" badge are eligible to appear.

The post Google Enhances Search Results For “Deals” Queries appeared first on Search Engine Journal.

How to Evaluate Site Quality for Link Building [Webinar] via @sejournal, @hethr_campbell

Learn how to increase the effectiveness of your link-building programs while reducing the risks associated with them.

The post How to Evaluate Site Quality for Link Building [Webinar] appeared first on Search Engine Journal.

Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon via @sejournal, @madmanick

Topic clusters show Google that a website has lots of useful content and is relevant to a specific subject. Here's how they work.

The post Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon appeared first on Search Engine Journal.

Push Notifications: Re-Engaging Users in 2022 via @sejournal, @notix_push

When done right, push notifications can help you reach and convert more users. Learn best practices for using it on your own website.

The post Push Notifications: Re-Engaging Users in 2022 appeared first on Search Engine Journal.

Can Pro-Privacy Search Engines Replace Google? via @sejournal, @collectivemeasures

Digital privacy is increasingly important, making non-Google, privacy-focused search engines more viable. Here's why it matters to marketers.

The post Can Pro-Privacy Search Engines Replace Google? appeared first on Search Engine Journal.

Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon via @sejournal, @madmanick

Topic clusters show Google that a website has lots of useful content and is relevant to a specific subject. Here's how they work.

The post Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon appeared first on Search Engine Journal.

Content As A Google Ranking Factor: What You Need to Know via @sejournal, @mirandalmwrites

Sure, content is King – but is it actually a ranking factor in Google's search algorithms? See how content impacts your SEO.

The post Content As A Google Ranking Factor: What You Need to Know appeared first on Search Engine Journal.

How to Evaluate Site Quality for Link Building [Webinar] via @sejournal, @hethr_campbell

Learn how to increase the effectiveness of your link-building programs while reducing the risks associated with them.

The post How to Evaluate Site Quality for Link Building [Webinar] appeared first on Search Engine Journal.

OptinMonster Vulnerability Affects +1 Million Sites via @sejournal, @martinibuster

OptinMonster WordPress Plugin REST-API implementation exposes publishers to full site takeover and threat of malicious downloads

The post OptinMonster Vulnerability Affects +1 Million Sites appeared first on Search Engine Journal.