New version of Keras-based TF-Ranking may explain recent pace of Google updates. Allows rapid development of more powerful ranking and spam algorithms
The post Google’s New Technology Helps Create Powerful Ranking-Algorithms appeared first on Search Engine Journal.
Following Professional Profiles, Twitter announces the launch of the Shop Module as part of its wider approach to improving the shopping experience on the platform.
The post Twitter Tests New Shop Module appeared first on Search Engine Journal.
Ready to take your professional career to the next level? Check out five of the best digital marketing courses available today.
The post 5 Best Digital Marketing Courses to Take in 2021 appeared first on Search Engine Journal.
Building Google Discover visibility and traffic is different from your regular SEO content strategy. See which 10 optimizations work best.
The post Google Discover: 10 Characteristics of Top-Performing Content [Study] appeared first on Search Engine Journal.
A "just the facts" approach to reporting data can damage client relationships. Learn how & why to optimize reporting with storytelling.
The post How Storytelling Fuels Reporting Your Clients Can Get Excited About appeared first on Search Engine Journal.
Learn how to use Instagram’s Search & Explore feature as part of your social media marketing strategy to get discovered.
The post Instagram Search & Explore: A Complete Guide for Marketers appeared first on Search Engine Journal.
Learn how to use Facebook Events and Google My Business Posts to promote your in-store and virtual events, sales, promotions, and more.
The post How to Use GMB Posts & Facebook Events for Local Marketing appeared first on Search Engine Journal.
Search engine technology has evolved, making semantic search essential for SEO. Learn what it is, why it matters and how to optimize for it.
The post Semantic Search: What It Is & Why It Matters for SEO Today appeared first on Search Engine Journal.
Find answers to the questions that come up most often in the GMB Help Community Forum and learn how to solve common local SEO issues.
The post Google My Business FAQs: 5 Top Local Business Concerns, Solved appeared first on Search Engine Journal.
Google's John Mueller offers suggestions on how to improve search visibility for product pages
The post Google: Suggestions for Ranking Product Pages appeared first on Search Engine Journal.
Eligibility for Fact Check rich results for pages using the ClaimReview structured data has changed. Non-compliant pages will lose rich results
The post Google Changes Eligibility for Fact Check Rich Results appeared first on Search Engine Journal.
Why Intent & Design Is Important in Digital PR Our host Loren Baker sat down with the CEO of NeoMam Studios, Gisele Navarro, to talk about the importance of design and intent in Digital PR. Early in her career, Gisele started exploring formats of linkable content and testing content that was outside the norm. That’s when she realized there was a need for creative content in SEO and link building strategies. In this episode, Giselle shares her creative process for building a successful link building campaign utilizing design and ways to bridge the gap between SEO and PR. If you […]
The post Why Intent and Design Is Important in Digital PR [Podcast] appeared first on Search Engine Journal.
The process of SEO keyword research can be made quicker, more accurate, and more scalable with Python. Here's what you need to know.
The post How to Automate Keyword Clustering by Search Intent with Python appeared first on Search Engine Journal.
The Facebook iOS 14 update has transformed ad campaigns. See 4 key issues advertisers are experiencing and what can be done about each one.
The post Facebook iOS 14 Update Aftermath: 4 Issues & What To Do About Them appeared first on Search Engine Journal.
For early-stage startups, developing a robust go-to-market strategy and getting product-market fit on point is key. Here's how SEO can help.
The post How to Support Your Go-To-Market Strategy with SEO appeared first on Search Engine Journal.
TikTok is rolling out eight new features for livestreams which includes Q&A, picture-in-picture, the ability to schedule streams in advance, and more.
The post TikTok Launches 8 New Features For Livestreams appeared first on Search Engine Journal.
Pinterest is rolling out new ways for users to earn money on the site, including the ability to earn commission through affiliate links.
The post Pinterest Users Can Make Money With Affiliate Links appeared first on Search Engine Journal.
Google goes over what it does with feedback sent in via the 'send feedback' button at the bottom of search results.
The post What Google Does With User Feedback appeared first on Search Engine Journal.
It's important to regularly revisit your paid search strategy to improve campaign performance. Take these 10 best practices into account.
The post 10 Paid Search & PPC Planning Best Practices appeared first on Search Engine Journal.
It's important to regularly revisit your paid search strategy to improve campaign performance. Take these 10 best practices into account.
The post 10 Paid Search & PPC Planning Best Practices appeared first on Search Engine Journal.
Google's sitelinks are great for CTR, but sometimes the links aren't the ones you want. Find out how to remove and improve sitelinks.
The post How to Demote or Remove Organic Sitelinks on Google appeared first on Search Engine Journal.
Learn how ecommerce sites of all sizes can swipe Amazon’s top three traffic and conversion strategies when you join our next webinar.
The post Drive Traffic & Conversions: 3 Secrets Amazon Doesn’t Want You To Know [Webinar] appeared first on Search Engine Journal.
Google's John Mueller discusses keywords in domain names in the context of SEO
The post Are Hyphens in Domain Names Okay for Google? appeared first on Search Engine Journal.
Website redesign projects must involve SEO from the start to avoid serious SEO damage. Learn why and how to do it in this article.
The post Don’t Let Website Redesign Projects Ruin Your SEO appeared first on Search Engine Journal.
Google begins rolling out the “link spam update,” which makes its algorithms more effective at identifying and nullifying link spam.
The post Google Link Spam Algorithm Update Rolling Out on July 26 appeared first on Search Engine Journal.
Find tips on reader experience, SEO-friendliness, and content quality. Plus, use these pre-publishing checklists for the best SEO content writing possible.
The post The Ultimate Web Content Writing Checklist for SEO appeared first on Search Engine Journal.
Discover what makes an effective lead magnet and learn how they can attract and convert prospects to boost your online sales.
The post What Is a Lead Magnet & 10 Examples You Can Use Now appeared first on Search Engine Journal.
Join our next webinar and learn what marketing strategies are helping successful businesses thrive and grow right now.
The post Do This, Not That: Your Guide to Successful Marketing in 2021 [Webinar] appeared first on Search Engine Journal.
Google's John Mueller explains the reasons why Google may remove FAQ rich results displayed by a site
The post Why Google May Remove a Site’s FAQ Rich Results appeared first on Search Engine Journal.
On 21st July 2021, national, local, and regional news organizations in Austria joined over 800 news publications by signing up to the Google News Showcase.
The post Austria Joins The Google News Showcase appeared first on Search Engine Journal.
Wix and WordPress are two of the most popular website solutions. Which one is better for SEO? Read on to find out!
The post Wix vs WordPress: Which Is Better for SEO? appeared first on Search Engine Journal.
This all-star lineup of social media marketing apps makes it easy to manage everything from collaboration and content creation to analytics.
The post 25 Essential Social Media Marketing Apps for Your Smartphone appeared first on Search Engine Journal.
New Google Advanced SEO support page shows how to use search operators for identifying errors and making improvements
The post Google: How to Use Search Operators for SEO appeared first on Search Engine Journal.
Major outage at Akamai Edge and GTM service brings down major websites around the world.
The post Akamai Outage Pulls Major Sites Offline Globally appeared first on Search Engine Journal.
Google is expanding the ‘About This Result’ panel with information about what factors went into ranking a page in search results.
The post Google Expands ‘About This Result’ With Info On Ranking Factors appeared first on Search Engine Journal.
After making deal pages free for all ecommerce stores, Google offers six best practices to follow to optimize the pages for search results.
The post Google’s 5 Best Practices For Optimizing Deal Pages appeared first on Search Engine Journal.
Google’s Gary Illyes advises keeping redirects in place for at least one year in order to ensure ranking signals are passed permanently.
The post Google: Keep Redirects Live For One Year appeared first on Search Engine Journal.
You may not love Google Analytics 4 any time soon, but there are a few things to like. Learn about some promising GA4 features here.
The post 7 GA4 Features That Will (Hopefully) Make You Hate It Less appeared first on Search Engine Journal.
Save time and money by automating the parsing, validation, and pivoting of log file data for SEO using Python (with script).
The post How to Use Python to Parse & Pivot Server Log Files for SEO appeared first on Search Engine Journal.
Twitter carries out an experiment that gives users the option to 'down vote’ or up vote’ a reply within a Twitter conversation.
The post Twitter Tests Voting On Tweets appeared first on Search Engine Journal.
Facebook Ads offers many tools and features that marketers should know about. Learn about 12 that can help elevate your campaigns.
The post 12 Facebook Ads Features Every Marketer Should Know appeared first on Search Engine Journal.
Master how to create a culture of SEO across your Enterprise. Build your SEO Centre of Excellence and scale your operation.
The post 5 Ways Brands Can Build an Enterprise SEO Culture appeared first on Search Engine Journal.
Google's John Mueller provides a detailed answer as to how long it takes to re-rank a rehabilitated website and why it takes so long
The post How Long to Re-rank a Rehabilitated Website appeared first on Search Engine Journal.
A survey of 600 small business owners reveals their marketing strategies and plans in the “new normal.” Here are key takeaways from CallRail's survey.
The post 5 Ways to Take Your Small Business Marketing to the Next Level appeared first on Search Engine Journal.
LinkedIn is now offering a free marketing certification program that anyone can take to become an accredited LinkedIn marketing expert.
The post LinkedIn Offers Free Marketing Certification Program appeared first on Search Engine Journal.
Learn what counts as a strike, how to get strikes removed, how strikes accumulate over time and the associated penalties.
The post Google’s New 3-Strike Policy – The Checks & Balances appeared first on Search Engine Journal.
Google is rolling out a new way for ecommerce stores to list deals in search results, which is currently free for all merchants.
The post Google Launches Free Deals Listings in Search Results appeared first on Search Engine Journal.
Want to increase conversions and ROI? Analyzing site traffic and understanding user behavior via Google Analytics will help. Here's how.
The post How to Understand User Behavior With Google Analytics appeared first on Search Engine Journal.
Reaching the right in-market buyers for SaaS products can be challenging. Learn 6 specific PPC platforms and ad formats that can help.
The post PPC for SaaS Marketing: 6 Proven Ways to Use Paid Search appeared first on Search Engine Journal.
Waited until the last minute and now you need to get your Core Web Vital numbers up? Try these hacks to get it done.
The post 3 Simple PageSpeed & Core Web Vital Hacks for WordPress appeared first on Search Engine Journal.
A major version upgrade of WordPress was released, version 5.8, containing nearly 300 improvements and new features
The post WordPress 5.8 Released With Nearly 300 New Features & Fixes appeared first on Search Engine Journal.
Google’s John Mueller affirms that dedicated web hosting does not have an SEO advantage over shared hosting.
The post Google: No SEO Advantage to Dedicated Hosting appeared first on Search Engine Journal.
Learn what Google's E-A-T guidelines might mean for your industry and how reputation management can protect your brand's SEO.
The post An SEO Breakdown of Reputation as an E-A-T Factor appeared first on Search Engine Journal.
Google gives site owners seven tips for analyzing the main causes of drops in organic search traffic.
The post Google’s 7 Tips For Analyzing a Google Search Traffic Drop appeared first on Search Engine Journal.
Redirects are often part of a site’s evolution, but mistakes can impact traffic and rankings. Learn how to avoid common redirect issues.
The post 6 Redirect Mistakes That Can Wreak Havoc on Your Site’s Traffic appeared first on Search Engine Journal.
How can you compete against much larger competitors on a valuable keyword? Ask these important questions to improve your SEO strategy.
The post How Do You Outrank Bigger Sites for High Competition Keywords? appeared first on Search Engine Journal.
There are secrets to building a good SEO agency-client relationship. Learn how to grow, nurture, and get the most out of this partnership.
The post How to Work With an SEO Agency (And Secrets They Won’t Tell You) appeared first on Search Engine Journal.
Discover how leveraging first-party data can inform your SEO strategy and drive more profitable and sustainable revenue.
The post Why First-Party Data Should Lead Your Organic Search Strategy appeared first on Search Engine Journal.
Google's John Mueller explains the factors that influence how many pages from a site get crawled... and why some pages are not crawled
The post Why GoogleBot Doesn’t Crawl Enough Pages on Some Sites appeared first on Search Engine Journal.
Twitter Advanced Search can help with market analysis, competitive research, geotargeting & more. Learn how to maximize this feature here.
The post Everything You Need to Know About Twitter Advanced Search appeared first on Search Engine Journal.
Bing explains how rage clicks indicate a poor user experience and how the free Clarity heat map feature identifies them
The post Bing Clarity Rage Clicks Report Helps Improve appeared first on Search Engine Journal.
Google's John Mueller explains what looks like a bug in Search Console that reports indexed URLs as crawled but not indexed
The post Mueller Asked About Lag in Google Search Console Indexing Report appeared first on Search Engine Journal.
Facebook Pay will be available as a checkout option for all Shopify sites in the US starting this August.
The post Facebook Pay Rolling Out to Shopify Sites in August appeared first on Search Engine Journal.
Our host, Loren Baker, is joined by an SEO analyst and expert, Joe Hall of Hall Analysis. Joe shares his insights and everything you need to know about performing a successful SEO audit. What makes a website stand out? Are you – or your clients – making an elaborate effort to make your presence known? With Joe’s vast experience collaborating with the world’s largest Fortune 500 companies and Silicon Valley Startups, strategy development and in-depth SEO analysis are right up in his alley. In this episode, Joe enlightens us with often-forgotten SEO auditing issues, like: how to recognize your limitations, […]
The post Often Forgotten SEO Audit Issues to Boost Your Performance [Podcast] appeared first on Search Engine Journal.
YouTube’s path toward feature parity with Twitch continues as the company announces three updates exclusively for livestreams.
The post YouTube Rolls Out 3 Updates For Live Streams appeared first on Search Engine Journal.
Google has a new way to optimize videos for search results when they’re published on a creator’s own website rather than YouTube.
The post Google Launches New Way to Optimize Videos For Search appeared first on Search Engine Journal.
A comprehensive, targeted Amazon keyword list helps you optimize your product listings. Here are 3 ways to do Amazon SEO keyword research.
The post Amazon SEO Keyword Research: 3 Proven Methods appeared first on Search Engine Journal.
How do you choose the best enterprise search solution for your organization? Learn how to evaluate your options and what questions to ask.
The post 6 Tips for Choosing the Right Enterprise Search Solution appeared first on Search Engine Journal.
There are plenty of spreadsheet apps, but how do you choose the right one? Here’s how to find the best spreadsheet app for iPhone.
The post 5 Awesome Spreadsheet Apps for the iPhone appeared first on Search Engine Journal.
Join our next webinar and learn strategies for thriving in the new normal and maximizing your marketing opportunities today and beyond.
The post How Marketers Can Thrive in a Remote-First Landscape [Webinar] appeared first on Search Engine Journal.
Learn the benefits of using highly targeted search terms packed with intent. Here's how to find long-tail keywords and use them to your advantage.
The post Long-Tail SEO Strategy: Why & How to Target High-Intent Keywords appeared first on Search Engine Journal.
Google shares five insights that can help site owners better understand how news appears on surfaces like Google News and Google Search.
The post Google Shares 5 Insights Into Appearing in Google News appeared first on Search Engine Journal.
Learn how to think like an SEO pro to get all of your content performing its best. See how in this complete content creation guide.
The post The Ultimate SEO Content Creation Guide appeared first on Search Engine Journal.
There's a lot to be learned from viral video content. These top 40 videos give marketers insight and useful, practical takeaways.
The post Top 40 Viral Videos of All Time appeared first on Search Engine Journal.
Proposed update for WordPress 5.9 may automatically improve Largest Contentful Paint scores by significant margins
The post WordPress 5.9 May Boost a Core Web Vitals Metric by Up to 33% appeared first on Search Engine Journal.
Twitter is giving up on Fleets nine months after rolling it out to everyone, saying the feature didn’t accomplish what the company hoped it would.
The post Twitter Ends Fleets 9 Months After Launch appeared first on Search Engine Journal.
WooCommerce announced a patch for a critical vulnerability that is rolling out as a forced update. Publishers urged to check if updated
The post WooCommerce Vulnerability Affects Millions of WordPress Sites appeared first on Search Engine Journal.
YouTube is now automatically adding chapters to videos by default — a new feature that can be turned on or off from the settings panel.
The post YouTube Begins Adding Chapters to Videos Automatically appeared first on Search Engine Journal.
Google is launching free tools designed to help travel marketers make more informed decisions based on search data for destinations and hotels.
The post Google Launches Free Tools For Travel Marketers appeared first on Search Engine Journal.
A platform owned by News Corp which aimed to operate outside of Google and Facebook’s ‘alleged bias’ closes down after 18 months of operation.
The post News Site Created To Oppose Google And Facebook Fails appeared first on Search Engine Journal.
Mistakes in SEM can be expensive and disastrous. These 10 can cost you the success of campaigns or career — learn how to avoid them.
The post 10 Most Common SEM Mistakes and How to Avoid Them appeared first on Search Engine Journal.
Learn everything you need to know about Yandex SEO including on-page and off-page SEO, mobile and image optimization, keyword research & more.
The post The Ultimate Guide to Yandex SEO appeared first on Search Engine Journal.
See how Honeybook, OwletCare, Chipotle and other savvy brands are winning at Instagram advertising with exceptionally creative content.
The post 10 Companies Winning at Instagram Advertising appeared first on Search Engine Journal.
Google Search Console will now direct site owners to additional resources when they’re debugging AMP page experience issues.
The post Google Search Console Adds Link to AMP Page Experience Guide appeared first on Search Engine Journal.
Google announces a new partnership with GoDaddy to help eCommerce merchants gain higher visibility online.
The post Google Teams Up With GoDaddy appeared first on Search Engine Journal.
Google has been fined by France’s antitrust authority and given two months to put forward new proposals before additional fines are given.
The post Google Fined €500 Million For French News Negotiation Breach appeared first on Search Engine Journal.
Enterprise brands face unique challenges in local SEO. Learn 5 of the most common and how to solve them for more effective enterprise local.
The post 5 Top Enterprise Local SEO Challenges (& How To Solve Them) appeared first on Search Engine Journal.
Meta descriptions can still be important – but they aren’t always. Now, not all webpages need to have one. Here's what you need to know.
The post When (& When Not) to Write Meta Descriptions appeared first on Search Engine Journal.
Translation may not satisfy customer needs in various markets. Learn what transcreation is and how it supports marketing to Spanish speakers.
The post How Spanish Transcreation Drives Marketing Success in Global Markets appeared first on Search Engine Journal.
Companies can always find ways to re-engage their prospects through remarketing. Here are 14 ways you can leverage Facebook to do this.
The post 14 Facebook Remarketing Strategies to Test appeared first on Search Engine Journal.
In an update to Facebook Groups, administrators can now assign knowledgeable members the role of subject matter expert.
The post Facebook Groups Can Designate Subject Matter Experts appeared first on Search Engine Journal.
Google's John Mueller answers a question about affiliate links and whether it's beneficial to hide them from search engines.
The post Google On Whether Sites Should Hide Affiliate Links appeared first on Search Engine Journal.
Google is introducing a new structured data markup property for job listings that allow prospects to apply directly on the employer's website.
The post Google Launches New Structured Data For Job Listings appeared first on Search Engine Journal.
Want to create content that will help your Google rankings? Boost your Expertise, Authoritativeness, and Trust. Get this ebook to learn how.
The post Your Guide to Google E-A-T & SEO [Ebook] appeared first on Search Engine Journal.
Mobile landing pages can be powerful for both sales and lead generation. Learn how to improve yours with these 5 landing page examples.
The post 5 Examples of Awesome Mobile Landing Pages appeared first on Search Engine Journal.
Learn how to leverage your own data and numerous data repositories to identify new customers and markets in other countries.
The post 5 Ways to Find New Customers & Grow Your Global Business appeared first on Search Engine Journal.
Do you have what it takes to build a career in SEO? You'll need certain skills to be successful. Learn what those skills are here.
The post Top 8 Skills Every Great SEO Professional Needs to Succeed appeared first on Search Engine Journal.
Google's John Mueller explains why making major website infrastructure changes may cause Google to drastically slow down web page crawling
The post Changes to Infrastructure May Trigger Indexing Drop appeared first on Search Engine Journal.
Google's July 2021 Core Update is over and the search marketing community experiences it differently depending on strategy
The post Google July 2021 Update is Over – What Happened? appeared first on Search Engine Journal.
Here's how Semrush's newly improved link building suite can help you work more efficiently and produce better results.
The post Master Dynamic Backlink Management with the Semrush Link Building Suite appeared first on Search Engine Journal.
Link building for your ecommerce site can be a challenge, but it's worth the effort. Use these 4 strategies, and watch your site thrive.
The post 4 Effective Ecommerce Link Building Strategies appeared first on Search Engine Journal.
Offline conversion tracking is fast becoming necessary because of recent updates and changes. Learn to set them up, plus underlying functions and strategies.
The post How to Set Up Offline Conversions in Google Ads appeared first on Search Engine Journal.
Learn how first-party data can inform your SEO strategy and drive more profitable and sustainable revenue when you join our next live webinar.
The post Why First-Party Data Should Lead Your SEO Strategy [Webinar] appeared first on Search Engine Journal.
Microsoft Ads' video extensions are officially here and we've got everything you need to know to get started with them.
The post 5 Simple Steps to Set Up Video Extensions in Microsoft Ads appeared first on Search Engine Journal.
John Mueller discusses Google's policy on link exchanges and how its algorithm deals with them
The post Google Answers Question About Relevant Link Exchanges appeared first on Search Engine Journal.
Google's John Mueller expressed approval of asking for links as a link building and promotional strategy... within limits
The post Google Affirms the Value of Outreach Link Building appeared first on Search Engine Journal.
Google's John Mueller explains the kinds of website changes that could impact search performance including seeing the site as brand new
The post When Revamping a Site Can Negatively Impact Rankings appeared first on Search Engine Journal.
Twitter reports consumers feel positive heading into summer 2021, and data from a study on tweet volume reveals what their priorities are for the season.
The post Twitter Data Reveals Consumers’ Priorities For Summer 2021 appeared first on Search Engine Journal.
YouTube is adding a new feature to the mobile homepage that’s designed to help users find more content they haven’t seen before.
The post YouTube Improves Content Discovery With ‘New to You’ Feed appeared first on Search Engine Journal.
Enterprise SEO is among the most enduring marketing strategies for large websites. Learn the SEO skills you need for enterprise success.
The post 8 Enterprise SEO Skills That Add Value for Your Team & Career appeared first on Search Engine Journal.
Loren Baker, our host, spoke with Kevin Indig of Shopify, who shared his insights into the challenges of Enterprise SEO and e-commerce with us. In this episode, we’ll learn about Shopify and its features, as well as its benefits and drawbacks and how it helps businesses and startups gain exposure. If you feel this show gives you the tools to improve your SEO and create brand awareness, make sure to subscribe not to miss any episode. Leave a five-star rating, review, and share to help more entrepreneurs grow their businesses. 0:46: Who is Kevin Indig? 5:46: Managing Discontinued Items 9:23: […]
The post Shopify SEO – How Shopify Is Making Their SEO Better [Podcast] appeared first on Search Engine Journal.
Featured snippets can help boost brand reputation and drive organic traffic. Learn how to optimize for them in this step-by-step guide.
The post How to Optimize for Google Featured Snippets: A 12-Step Guide appeared first on Search Engine Journal.
Discover the dangers of routinely pausing underperforming Google Ads campaigns and sinking all your budget into top performers only. Learn what to do instead.
The post Stop Pausing Underperforming Google Ads Campaigns & Grow Your Account appeared first on Search Engine Journal.
How are visual content marketing trends reshaping brands' content strategy right now? You'll want to keep an eye on these top trends.
The post 10 Visual Content Marketing Trends for 2021 appeared first on Search Engine Journal.
Tips for creating a sustainable content strategy as suggested by successful content creators
The post Google Offers 5 Content Creation Tips for Success appeared first on Search Engine Journal.
Google’s John Mueller tells a frustrated site owner sometimes there’s no SEO solution that will make a site rank better in search results.
The post Google’s John Mueller: Sometimes There’s No SEO Solution appeared first on Search Engine Journal.
Google's John Mueller explains why a website might show up for keywords that seem unusual or not related to what the site is about.
The post Google Explains Why A Site May Rank For Unusual Keywords appeared first on Search Engine Journal.
Google is celebrating the 20th anniversary of the movie Legally Blonde with a new Easter egg and splash of pink text in the SERPs.
The post New Google Easter Egg For 20th Anniversary of Legally Blonde appeared first on Search Engine Journal.
WordPress is a powerful tool with an array of options available to you. But these can be cause for mistakes, too. Read about them here.
The post 10 WordPress Mistakes to Avoid appeared first on Search Engine Journal.
How much do SEO professionals make? See the average SEO salary by job title and years of experience in survey findings from 2,300+ respondents.
The post SEO Salary Report 2021: How Much SEO Pros Get Paid appeared first on Search Engine Journal.
How much do SEO professionals make? See the average SEO salary by job title and years of experience in survey findings from 2,300+ respondents.
The post SEO Salary Report 2021: How Much SEO Pros Get Paid appeared first on Search Engine Journal.
It's not too late to prepare for the Google Page Experience update even as it's rolling out. Learn how to get the edge in Search.
The post How to Get Ready for Google’s Page Experience Update appeared first on Search Engine Journal.
Join our next webinar and discover how first-party data can inform your SEO strategy and drive more profitable and sustainable revenue.
The post Why First-Party Data Should Lead Your Organic Search Strategy [Webinar] appeared first on Search Engine Journal.
Using video and multimedia software can be a game-changer for your marketing strategy. Here are some ways to leverage video for your brand.
The post 6 Ways to Use Video Editing Software to Grow Your Brand Online appeared first on Search Engine Journal.
Microsoft Advertising has launched a new ad format. Here's what it looks like, how to create it & everything else you need to know!
The post Microsoft Advertising Announces New Multimedia Ads For Search appeared first on Search Engine Journal.
Google Analytics was not intended to do everything. Here are 5 things GA can't tell you and how to get the missing information.
The post 5 Things Google Analytics Can’t Tell You & How to Get the Missing Info appeared first on Search Engine Journal.
Google discusses the most problematic kind of spam and how to prevent it
The post Google Search Quality: Hacking the Most Problematic Spam appeared first on Search Engine Journal.
Learn ways to boost your SaaS conversion and activation rates with product-led marketing, and see real-life examples from top SaaS companies.
The post How to Integrate Your Product Into Your Performance Marketing appeared first on Search Engine Journal.
What to do about top ranked competitors who are breaking all the rules and laughing all the way to the bank
The post Google Offers Advice on Top Ranked Spammy Competitors appeared first on Search Engine Journal.
A member of Google's Search Quality team said he's never seen search rankings impact from improving 3rd party authority scores
The post Google: Improving 3rd Party Metrics Won’t Boost Rankings appeared first on Search Engine Journal.
TikTok is tripling the maximum length of videos, increasing the time limit from 60 seconds to 3 minutes.
The post TikTok Triples Length of Videos appeared first on Search Engine Journal.
Google’s John Mueller explains that using too many internal links on the same page can dilute their value, and goes over what to do instead.
The post Google Cautions Against Using Too Many Internal Links appeared first on Search Engine Journal.
Enterprise SEO trends can help guide the website and digital marketing improvements that drive traffic, brand recognition, and revenue.
The post Top 10 Enterprise SEO Trends You Need to Know in 2021 appeared first on Search Engine Journal.
You're creating great content, and starting an affiliate program can help boost sales and generate leads for your business. Here's how.
The post How to Plan an Affiliate Marketing Strategy for Content Creators appeared first on Search Engine Journal.
Link exchanges are against Google’s Webmaster Guidelines and can result in manual penalties. Learn how to navigate this when building links.
The post Are Exchanged or Reciprocal Links Okay with Google? appeared first on Search Engine Journal.
Today, Microsoft Advertising announced its July product releases and updates. Here’s what advertisers need to know!
The post Microsoft Advertising Announces June Product Releases & Updates appeared first on Search Engine Journal.
Google’s John Mueller goes over what site owners need to know about using multiple types of schema structured data markup on the same page.
The post Google on Using Multiple Types of Schema Markup on Same Page appeared first on Search Engine Journal.
Google’s John Mueller says he doesn’t think search engines will ever advance to a point that SEO becomes obsolete.
The post Google’s John Mueller Doesn’t See SEO Becoming Obsolete appeared first on Search Engine Journal.
How do you know if you should outsource in SEO and which vendor to choose? Check out these 10 important things before making a decision.
The post 10 Tips for Successfully Outsourcing Enterprise SEO appeared first on Search Engine Journal.
Get inspired and create your most engaging, compelling Facebook Ads creative yet with these expert tips and real-world examples.
The post 10 Tips for Facebook Ad Creative appeared first on Search Engine Journal.
Stuck trying to figure out Snapchat? Here's an easy guide to making new friends and finding awesome Snapchats to follow.
The post How to Find People to Follow on Snapchat appeared first on Search Engine Journal.
Head of Instagram, Adam Mosseri, announces further expansion into video as he states that his company's app is about more than just photo sharing.
The post Instagram: “We’re No Longer A Photo Sharing App” appeared first on Search Engine Journal.
Google is releasing a broad core algorithm update today on July 1, 2021. This is update was announced last month and is now rolling out.
The post Google July 2021 Core Update Begins Rolling Out appeared first on Search Engine Journal.
Positive and negative Yelp reviews all warrant a reply, and doing so can have a big impact. Here’s all you should know before you start responding.
The post A Guide to Responding to Positive and Negative Yelp Reviews appeared first on Search Engine Journal.
Using an analogy in your SEO training can be an incredibly powerful teaching tool. Learn how it can help unlock the SEO potential of non-specialists.
The post Google Is a Librarian: Teaching SEO to Non-Specialists appeared first on Search Engine Journal.
Facebook advertising is one of the best tools available but even experienced digital marketers can run into these challenging issues in their campaigns.
The post 5 Reasons Your Facebook Ads Aren’t Converting & How to Improve Them appeared first on Search Engine Journal.
